Project features
This 50-story tower comprises 301 apartments overlooking London's breathtaking skyline, embodying the city's enduring influence and grand vision.
Principal Tower stands in London's northern financial district, surrounded by banks and financial institutions. Beyond its residential component, the development includes 610,000 sq ft of office space (occupied by Fortune 100 giant Amazon), 28,000 sq ft of retail space, and a half-acre public plaza, creating a vibrant new hub in the City of London.
The area attracts a steady influx of high-caliber professionals, ensuring sustained property value growth.
Project recommendation
Foster +Partners designed both architecture and interiors, delivering exceptional design quality, layout, and finishes.
Residents enjoy panoramic city views alongside exclusive access to a gym, spa, private cinema, swimming pool, and 24-hour concierge services. The complex also features a stylish plaza, shops, offices, cafes, and restaurants.
Project resources
Nearby primary schools:
St Paul's Whitechapel Church of England Primary School
St John Cass's Foundation Primary School
English Martyrs Roman Catholic Primary School
Secondary schools:
Mulberry School For Girls
Swanlea School
Universities:
Queen Mary University of London
London School of Economics
King's College London
Transportation
Exceptional connectivity with Liverpool Street Station within walking distance. This major transport hub intersects six Underground lines and the Elizabeth line (Crossrail), providing seamless access across London and beyond.
